retail
Challenges
One of the main obstacles in retail is the low purchase frequency. Since products are not considered essential and do not need to be replaced regularly, consumers tend to take longer to make a new purchase.
Keeping the brand in the minds of customers during these intervals between purchases is another challenge, especially in a market where competition is intense, and options are numerous.
To stand out, brands need to offer something beyond the product itself.
Solutions
The combination of Plusoft Omni CRM and Plusoft Social solutions offers a complete and centralized view of customer information, which allows a strategic approach, quick and personalized response to comments and mentions on social networks, showing that the brand is attentive and concerned about their needs.
Plusoft AI offers post-purchase support and continuous engagement. It is configured to interact proactively with customers, collecting feedback or suggesting related products based on previous interactions, keeping the brand in the minds of consumers.
With the Recommendation System, it is possible to create personalized storefronts that offer specific recommendations based on customers’ interests and purchase history. This not only encourages additional purchases but also improves their overall experience.
MKT Suíte integrates intelligent automation for campaign management and ensures that every touchpoint with the customer is leveraged, keeping the brand relevant and present in the consumer’s mind. It can personalize and segment your actions with precision, maximizing the effectiveness of actions.
The new cockpit functionality, combined with the MKT Suíte campaign management, to create gamified campaigns – such as prize wheels and cashback – can be an excellent way to keep consumers engaged between purchases.
Keep your brand always present in consumers’ minds.
LOYALIZE YOUR CUSTOMERS WITH THE RIGHT SOLUTIONS.
SUCCESSFUL
PARTNERSHIPS
Here are some of the Retail sector clients served by Plusoft.
Ours
Products
From personalizing interactions with Omni CRM and Social to intelligent automation with Plusoft AI, our solutions are designed to overcome your company’s challenges.
To learn more about each of our solutions in detail, click below.
SO, WHAT DID YOU THINK?
Get in touch with us and schedule a meeting right now.
We’d love to assist you!
- +55 11 5091.2777
- contato@plusoft.com.br
- Av. das Nações Unidas, 12995 - 32º andar Cidade Monções, São Paulo - SP, 04533-085
