Trade
The Solution
The Trade platform is a solution that allows retailers to monetize their customer base, as an audience, with a direct and individualized approach, through CRM and Direct Marketing actions sponsored by the industry.
For the industry, Trade facilitates the creation of promotions for its primary base, as well as the penetration of specific products into the retailer’s customer base.
Benefits
Plusoft Trade is ideal for industry and retail players who want to join forces and then, based on the customer behavior and consumption data provided by Plusoft Trade, create unified offers that add value to the end consumer and generate scalability for their businesses.